Founded in 1960 by Sergio and Carla Zenato, the Zenato winery was originally based on the production of quality wines from an indigenous varietal, Trebbiano di Lugana. Over time, the family-run winery has been passed down to Sergio and Carla’s children, who have maintained and expanded upon this vision. Their daughter Nadia currently handles the marketing and promotional activity for the company, while their son Alberto oversees all aspects of production, from the growing of the vines to the completion of the bottling process.
Zenato has also explored another important area of Italian wine production — Valpolicella. It is here that they have dedicated endless efforts to the improvement and success of Amarone production, a wine of noble attributes and prestige. Zenato has entered into international markets and received the highest accolades from the wine industry’s leading experts, praise that reflects the way in which the company operates on a daily basis. Today, Zenato continues to look to the future and invest in development projects based in the areas of Valpolicella and Lugana.
Winemaking Philosophy
The Zenato winery possesses a strong link to the richness of its local history and culture, and continues to develop this connection today. The estate is based in a territory that surrounds Lake Garda, with an extraordinary microclimate that allows for an optimal growing season. Cherishing a ‘frank and simple’ approach to life, Zenato is committed to producing affordable wine of exceptional quality. With a passion for the land and a dedication to vigorous research, innovation and quality improvement, Sergio Zenato strived to eclipse past results. He crafted wines that are known for their quality and consistency.
Today, the winery operates under a philosophy and mission of Quality (from the vineyard to the bottle and consumer), Passion, and Tradition (respecting the roots of the territory and local culture).