Pietracupa was founded in 1989 and is currently owned by Sabino Loffredo. Loffredo is one of the most talented and successful winemakers in southern Italy.

Loffredo gave up his career as a sportsman after an accident and moved to the Pietracupa family estate in Montefredane at the turn of the millennium, which was still managed by his father Peppino. He steadily expanded his project and led the business to great heights in just a few years.

Thanks to his craftsmanship and great determination, Loffredo has succeeded in producing wines in a personal and unmistakable style that are highly appreciated far beyond Campania. Today, Loffredo is not only regarded as one of the most successful newcomers and one of the best producers of fragrant mineral white wines, but also as a much sought-after producer of spicy-elegant red wines.

It is quite astonishing how Loffredo, with his own sensitivity, succeeds again and again in the Azienda Vinicola Pietracupa in forming brilliant plants with a high ageing potential from the great varieties Fiano and Greco. The white wines of the small farm, located in the province of Avellino, which reliably represent the terroir of Irpinia, are vinified without maceration and malolactic fermentation. They are stored in steel barrels for up to several months in yeast residues resulting from fermentation before being bottled. When the white drops are matured, the determined landowner takes great care to preserve the acidity. The juicy and characteristic red wines based on the local Aglianico are in no way inferior to the other creations in terms of purity and stylistic individuality.

The vineyards of Pietracupa reach heights of up to 800 metres. The soils are loamy and calcareous. Thanks to good south-eastern locations, the vines benefit from a microclimate with sufficiently high temperature fluctuations, which allows the grapes to ripen very well.

The successes of Loffredo in the vineyard and in the cellar, which were initially often regarded as the surprise results of an outsider, have already been praised several times by wine critics.